What would you do to buy a pair of trendy shoes? Well, most of us prefer shopping online as it gives convenience and offers a lot of options. Physical stores and shopping malls are still a great option, particularly when you have lots of time at hand.
What if you could not find the shoe at none of these place? It’s rare but happens and in such cases, we have no choice but to return either empty-handed or settle with something else. This kind of experience happens more when become choosy.
So, what would you do to give your shoe business more prospects? Will you boost your product range? Offer discounts? Or, allow buyers more options with their purchase?
The first two plans seem outdated in a time when the concept of product designing has taken off in that big manner. Well, you should look to give buyers more options and choices as this will help a great deal for sure.
You never get enough of a good pair of shoes! How many times have you hold the footwear that you recently bought from an online retail store and though– ‘I wish the sole were different’ or ‘I wish the fabric was different’ or “It sucks that the color I wanted was not available in this design.’ With hundreds and hundreds of online stores selling the same stuff, competition is tough and many customers are left with limited options, if they are particularly looking for something unique and different.
At one stage in 2015, Adam Wilkins had lost all hopes of reviving his shoe business. He had reasons to worry as the once-flourishing business had suddenly stopped delivering profit and in fact, it ran into losses. His online shop, which attracted a great number of buyers not long ago, was finding it hard to generate any interest of late.
Buyers simply did not turn up at his online store and as a result, the sales plummeted to a great depth. Adam tried to revive the business by investing in more stocks, but this too did not yield any favourable results. Disappointed and dejected, he decided to consult experts or seek guidance from industry experts. Continue reading
How do you normally buy a trendy, good-looking and stylish shoe? You either visit a shop in the area, or go hopping shopping malls to find the product. Most of us also buy online to get time benefits and convenience.
But what if the kind of shoe you’re looking is not available at any of these places? What if your favourite online store does not stock the range, colour and fabric you are itching to get this time? Continue reading